San Francisco, California – April 29, 2021 – Super7 will be releasing new product in support of Netflix‘s original anime programming in the range of collectible categories and accessories. The highly-anticipated Yasuke (available now, only on Netflix), the story of a Black samurai warrior in an alternate version of feudal Japan, will debut two new styles of vinyl figures for Super7.
Three characters – Yasuke, Natsumaru, and Achojah – make up the first wave SuperVinyl figures, a new line of 6” vinyl figures in the “hang-tag” style of soft vinyl figures traditionally made in Japan. With three points of articulation, these figures feature detailed sculpts that capture the style and attitude of the character.
Super7 will also be introducing SuperVinyl SD, a 3” super-deformed vinyl figure line that explores the cuter side of the animated characters, with the first wave including Yasuke, Natsumaru, and Nikita in Beast Mode.
“While the story of Yasuke happens in an alternate world of Japan, the series draws its inspiration from the rich history of Japanese Anime, and we wanted the toys to match that same spirit,” said Brian Flynn, founder and owner of Super7. “Instead of making traditional western action figures, we purposely went back to our Japanese toy roots and made boxed hang-tag vinyl figures and super-deformed figures, just as if the series had also come out in Japan.”
Super7’s Yasuke figures will be available for pre-order exclusively from TARGET on Thursday, May 5. The 6” SuperVinyl figures retail at $19.99 each, while the 3” SuperVinyl SD figures are $9.99 per figure.
Eden, premiering on Netflix on May 27th, will see its own collection of 3” and 6” vinyl figures and more, with an online pre-order slated for TARGET soon after.
The first wave of products from Yasuke and Eden are expected to deliver this fall, before an in-store launch across TARGET locations nationwide in October.
To stay up-to-date on Super7, visit Super7.com or @Super7 on Instagram.
Founded in 2001, Super7® is the premier pop-culture design house and producer of toys, apparel and collectibles based in San Francisco. Led by designer Brian Flynn, Super7® has harnessed the graphics, aesthetics and energy of his obsession with science fiction, giant monsters, comic books, punk rock, skateboarding, robots and rebellion to build a unique and innovative business that crosses all categories and is not bound by traditional manufacturing boundaries. Visit Super7.com for more information.
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